《2023 年增长与Monetization》报告提供数据支持的见解，帮助您的变现和用户获取策略实现事半功倍的目标。
获取报告
吸引新用户的行之有效的方法
视频
奖励视频和插页式广告都是当前十分吸引人的广告形式 - 它们能够引起用户的关注，以确保投资回报率。
试玩广告
通过试玩广告，玩家可以在下载之前体验部分游戏，以推动互动和转化。
结束卡
结束卡支持视频广告以推动转化。这些全屏单元在视频结束后展示，为您的受众提供一个温和的号召性用语，邀请他们安装游戏。
Helpful resources
Explore ways to improve your ad creatives for user acquisition campaigns.
视频最佳实践
Video remains the leading ad format for in-game advertising. Check out our best practices for creative approaches to video in this guide.
创意广告测试应用
Use the app to test your video and playable creatives to ensure the ad units are compatible with the Unity Ads environment.
广告素材规范
Get more information on maximum file sizes and types, video lengths, and best practices in our technical documentation.
批量上传广告素材
Upload your ads in bulk and monitor their moderation status as well as do mass modifications with Unity’s dashboard tools.
